Shein shares slide over 3% after lacklustre Hong Kong trading debut

Shein shares slide over 3% after lacklustre Hong Kong trading debut


Higher import duties in key markets, growing regulatory risks hampering Shein’s growth prospects

Published Wed, Sep 2, 2026 · 11:25 AM

[HONG KONG] Shares of Shein slipped more than 3 per cent on Wednesday (Sep 2), a day after a lacklustre debut session following a long-awaited initial public offering.

The online fast-fashion retailer’s stock tanked by as much as 10 per cent on Tuesday but recovered to close to its HK$48.56 issuance price.

The stock was trading at HK$46.94 in early trade on Wednesday. Hong Kong’s Hang Seng Index was down about 0.9 per cent.

Shein’s share price rallied late on Tuesday and its rebound was the result of so-called stabilisation measures that can be applied to large listings to avoid sharp declines on a debut day, according to a source and analysts.

Shein raised US$1.7 billion in its IPO that valued the firm at US$26.5 billion, nearly a quarter of its peak of nearly US$100 billion in 2022.

Higher import duties in key markets, growing regulatory risks and intensified competition from rivals are hampering Shein’s growth prospects, investors and analysts said.

“Shein’s weak performance reflects investors reassessing a growth story that has become harder to underwrite,” said Brendon Ho, head of investment advisory for Singapore at Arta Finance.

“Revenue growth has slowed over the past few years and margins are under pressure, while higher tariffs and customs costs in the US and EU are weakening the economics of its low-cost cross-border model. REUTERS



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Liam Redmond

As an editor at Forbes Europe, I specialize in exploring business innovations and entrepreneurial success stories. My passion lies in delivering impactful content that resonates with readers and sparks meaningful conversations.

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