Brand Voice

Video: How ICE Is Pushing Tech Companies to Identify Protesters
new video loaded: How ICE Is Pushing Tech Companies to Identify ProtestersThe DHS is flooding social media companies with administrative subpoenas to identify accounts that are protesting ICE. Social...
Video: Can You Rely on A.I. to Translate Love?
A.I. translation has become a huge industry, but how accurate is it? Our tech reporter, Kashmir Hill, explores its successes and failures through a couple who relies on of...
Our Favorite Celebrity Sightings at the 2026 Olympics
And they’re off! The 2026 Winter Olympic Games have begun and celebrities have flocked to Milan and Cortina d’Ampezzo to watch death-defying feats of athleticism in person.We’ve spotted notable Italians—such as...
OPI Just Combined Its Two Most Iconic Neutrals for a Perfect Spring Shade
We love a beauty brand that listens to its consumer base, and OPI’s latest shade drop is a prime example. OPI’m a Bubble Bunny—a new shade that combines the...
OPI Just Combined Its Two Most Iconic Neutrals for a Perfect Spring Shade
We love a beauty brand that listens to its consumer base, and OPI’s latest shade drop is a prime example. OPI’m a Bubble Bunny—a new shade that combines the...
Kate Hudson Just Debuted the Coolest Shaggy Bob for Spring
Kate Hudson has been feeding us early aughts hair inspo since her ’03 Andie Anderson days, and she’s keeping with the theme in 2026. This time, instead of long...
Sleep Anxiety Is the Worst. Here’s How to Deal
There are few things more frustrating than sleep anxiety. It’s 10 p.m. You’re enjoying your evening skin care routine. You’re brewing a cup of chamomile tea. You’re slipping into something silky....
Video: The Hidden Number Driving U.S. Job Growth
new video loaded: The Hidden Number Driving U.S. Job GrowthAfter a year of just 181,000 new jobs, January’s 131,000 increase in the U.S. workforce was surprisingly positive. Ben Casselman,...
Kate Middleton Nods to Her Daughter, Princess Charlotte, With This Timeless Hairstyle
Kate Middleton’s personal style is comprised of more than just her outfits and jewelry. Her hairstyles can send a message too.At one of her most recent engagements, for example,...
I’m a Personal Trainer and These Are the Cross-Training Shoes I Recommend
“My favorite cross-training shoe right now is the TYR CXT-2 Elite Carbon Trainer,” says Umo Callins, CSSD, CPT, a board-certified sports dietitian and fitness coach. These sneakers are great...
How to Apply Argan Oil for Smooth Hair, According to Pro Hairstylists
Dullness and dryness are common winter hair complaints, but a natural oil might make all the difference in your routine. Learning how to apply argan oil to hair, for...
How to Apply Tretinoin, According to Dermatologists
Following a visit to the dermatologist, you might be wondering how to apply tretinoin. The potent topical cream, which is prescription only, is effective at treating an array of...