Brand Voice

What Does Ashwagandha Do? Here Are All the Benefits
If you’re interested in adaptogen supplements, then you might be wondering, What does ashwagandha do? A popular ingredient in wellness and beauty products, ashwagandha has become a buzzword in...
I’m a Beauty Editor, and the Rhode Glazing Mist Is My Favorite Summer Skin Care Product
IMO, face mists are criminally underrated beauty products, and the new Rhode Glazing Mist is proof. Trust me, I understand how some people can be skeptical: Why would you...
This Month’s Thunder Moon Is Especially Good for These Four Zodiac Signs
The cardinal signs will feel it the most: Aries, Cancer, Libra, and Capricorn. But all other signs can also benefit from it.The full moon in July 2025 encourages you...
Lily Collins’s Chic Summer Flats Are the Perfect Anti-Sandals
Lily Collins has become known as a fashion icon thanks to her character Emily Cooper on Netflix’s Emily in Paris. But over the course of the past four (soon...
Margot Robbie and Dakota Johnson Styled the Same Trendy Summer Shoe in Opposite Ways
Gigi Hadid may have sold me on mesh ballet flats, but Margot Robbie and Dakota Johnson are demonstrating just how versatile the trendy summer shoe can be.Both stylish actors...
‘Beach Towel Nails’ Are the Perfect Manicure for Summer Vacation
With summer well and truly underway, you’ve probably already saved our summer nail trend suggestions, but we’ve got a late entry for Mani of the Season: beach towel nails.Striped...
The Coolest Box-Braid Hairstyles to Try This Summer
Types of box braidsBox braids come in various styles like micro, jumbo, and knotless. You can also add color by having dyed strands braided into the style. “Box braids...
Did Jennifer Lawrence Just Start the Next Big Blouse Trend?
If we’ve said it once, we’ve said it a thousand times. Only Jennifer Lawrence.Only Jennifer Lawrence could wear all-white silk-on-silk with mesh shoes and make it an absolute serve....
Selena Gomez’s Lip Gloss Nails Are the Natural Evolution of the Milky-Jelly Nail Trend
See, this is why Selena Gomez has her own beauty brand. Somewhere in the milky, jelly, faux-nude manicure swirl of trends, it became obvious that the look of the...
Real Talk: Amazon Has Some Really Great Wedding-Guest Dresses Right Now
An elegant midi-dress with short sleeves and a draped cowl neck, this style is great for those who prefer a more modest wedding-guest dress. Black is a timeless option,...
Kendall Jenner and Jennifer Lawrence Can’t Stop Wearing Flip-Flops in This Bold Color Combo
So…red and black…how are we feeling about it, class? It’s bold, it’s fun for summer, it doesn’t show sweat stains easily, it’s bright and…reminds you of Netflix? Having a...
I Tell All My Friends to Buy the Oura Ring—and It’s on Sale for Prime Day
I wasn’t a fitness-tracker person—until I tried the Oura Ring. I’d tested both a Fitbit and an Apple Watch, but I never liked the feeling of a bulky watch...