Brand Voice

Pirate Boots Are the Unexpected Trend That Will Take Over in Fall 2025
Get ready: Pirate boots are among the next big trends for Fall 2025.To predict the future of fashion, we only need to look to the past. Formulas are reinvented...
Anne Hathaway’s ‘Mohawk’ Shoes in The Devil Wears Prada 2 Aren’t Ugly, They’re Weird
Anne Hathaway's “mohawk” shoes are the most desirable “ugly shoe” of the moment.As we've seen with And Just Like That and Emily in Paris, set photos from The Devil...
Sarah Hyland’s ‘Jade Nails’ Are Like Jewelry for Your Fingernails
It’s been a summer of truly innovative nail trends, but Sarah Hyland’s latest manicure might take the cake. Joining the ranks of rose-water nails, sparkling-rosé nails, and guava-glazed nails,...
I’m a Pilates Instructor—These Are the Leggings I Recommend for Every Kind of Flow
Pilates makes you picky about things you’d usually ignore. Small adjustments of an exercise, subtle shifts in how your body moves—and whether you’ve really found the best Pilates leggings...
Why Can’t Water Just Be Water?
TikTok contentThis content can also be viewed on the site it originates from.And the trend is also showing up in a proliferation of thirst quenching products. You can now...
Kelly Clarkson Just Cut Her Hair Into a Short, Swishy Bob
Kelly Clarkson has officially joined the bob club. The singer and host of her eponymous talk show showed off her new haircut in a clip shared by The Voice...
How Mary Kate Cornett, an 18-Year-Old College Student, Became the Target of a Massive Misogynistic Cyberattack
Barstool commenter Jack Mac boosted the meme coin on X on February 25, while KFC Barstool (blogger Kevin Clancy of Barstool Sports) also reportedly mentioned the story in his...
We Found the Summer Vacation Essentials Every Fashion Person Packs
Whether you’re jetting off for a week on the Riviera or hanging out somewhere closer to home, get your summer vacation essentials ready. The weeks leading up to Labor...
Jennifer Lawrence Made a White T-Shirt Look Anything but Ordinary
There’s how Jennifer Lawrence styles a plain white T-shirt, and then there’s how the rest of us style a plain white T-shirt. Spoiler alert: They are not the same.Where...
11 Ways to Brighten Skin, According to Experts
Plus, the benefits are multifold: “Maintaining a healthy diet and exercise routine not only improves luminosity in your skin but also improves sleep, decreases stress, and promotes overall health...
The Boho Trend Will Be Everywhere This Fall—Here’s The Easiest Way To Pull It Off
Since Chemena Kamali took the reins at Chloé in 2023, the boho trend has been back on the fashion world’s radar. Loose floral frocks, billowy lace tops, and slouchy...
Jennifer Lawrence Put Her Minimalist Spin on the Boho Pendant Necklace
Years into the era of dainty little necklaces, and Jennifer Lawrence pulls out a chunky statement pendant? Bold. Brave. Beautiful. Making us rethink our entire stance on fiddly ring...